Pytch automates the entire media outreach lifecycle: scanning global news to find the exact reporters covering your niche, drafting personalized pitches based on their recent articles, and sending directly from your personal inbox.
Every press release and pitch is crafted with human-like precision and mathematical relevance.
Pytch crawls real-time news sources across Google News, TechCrunch, Forbes, Bloomberg, and niche trade publications to identify reporters who actively write about your sector.
Our AI cross-references the reporter's last 20 published stories. If their coverage does not closely align with your pitch angle, they are filtered out to protect your brand reputation.
Zero cookie-cutter templates. Pytch references the reporter's exact recent article titles and quotes, explaining why your startup offers the logical next story or expert perspective.
Pytch connects via Gmail OAuth or SMTP directly to your real company inbox. Pitches arrive with 100% DKIM/SPF authenticity, guaranteeing primary inbox delivery instead of Promotions.
The AI monitors your thread for opens and replies. It auto-nudges non-responders with fresh story angles, and halts immediately once a journalist responds, alerting your dashboard.
Traditional PR Agency vs Generic Cold Email Tool vs Pytch
| Capability | Traditional Agency | Generic Email Tool | Pytch AI PR |
|---|---|---|---|
| Monthly Retainer | $3,000 – $10,000/mo | $50 – $150/mo | From $99/mo (Free Trial) |
| Journalist Database | Static spreadsheets | None (Bring your own) | Live Crawled Global News |
| Personalization | Manual (Junior staff) | Generic mass templates | AI Deep Story Analysis |
| Time to First Pitch | 3–4 weeks onboarding | Days of setup | Under 15 Minutes |